Sharpening your innovation managementFinding the right strategies and partners

0 consultations in 2020
0 individual coachings for SMEs in 2020

Identifying opportunities

Are you convinced of the power of innovation? Do you want to further develop your products and expand your product portfolio? With the right innovation strategy, we help you to unlock your potential.Steinbeis Europa Zentrum supports you in planning and managing your innovation processes - from the idea to product development and successful market launch.

Our innovation management service package

We are convinced that innovation and internationalisation will increase the competitiveness of your company. Together, we will help you to successfully set up your innovation management process:
  • Do you want to assess your innovation potential and better position yourself strategically, on a local and global level?

    Analysing innovation potential

    In a moderated process, we create a well-founded picture of your competences and potentials together with you. With the help of self-assessment tools and workshops, we introduce you to the topic of innovation management and give you an overview of your strengths and weaknesses in the innovation process.

    Developing an innovation strategy

    Building on the innovation potential analysis, we work with you to define your unique innovation goals. We help you consider relevant technologies, markets, competitors and customer requirements. Together, we can build a suitable innovation strategy  that works for you.

    Identifying growth areas

    We help you identify and prioritise which of your own products or services are strategically important for the further development of your company. This enables you to recognise your potential growth areas. We then help you to optimise investment funds within these growth areas.


  • Do you want to increase your growth potential through open innovation?

    Open innovation cooperation, enables companies to gain  market advantages by expanding internal competences and access to external innovations, knowledge and tools without the requirement of expanding internal resourcesOpen innovation therefore helps companies to maximise growth potential whilst minimising growth risks.

    We encourage you to exceed your own horizon through open innovationand can help you identify appropriate platforms and partner profiles relevant to your individual growth needs. We can also then support you, where required, in establishing contact with the desired cooperation partners.


  • Growth financing – are you interested in developing your ideas to market maturity?

    Are you an SME or start-up with growth potential, highly innovative ideas and internationally oriented business activities that are already beginning to achieve market traction? Then funding instruments such as the Accelerator of the European Innovation Council are the right choice for you. With this kind of financial support, you can develop your ideas to market maturity.


  • Re-Start: Failure is not a taboo!

    Are you looking for support with your entrepreneurial re-start? After a setback, it is important to find the courage to dare to start anew. We offer you support in re-starting your business and preparing you for this new start, through a targeted training programme, mentoring activities and individual coaching.


What our customers say

  • „Within a short time, we were able to make some very interesting contacts and derive plans from ideas that helped us to realise our strategy.“

    Markus Weber, Head of Process and Product Engineering, ABB Striebel & John GmbH
  • „SEZ conducted a needs analysis with us and very competently identified our coaching needs. The coaching itself was also very successful.“

    Dr. Anne Waidelich, Remsgold Chemie GmbH & Co. KG
  • „Thanks to the 'Open Innovation Coaching', we have gained new approaches to internal innovation development and found a new way of identifying technology partners in the Enterprise Europe Network.“

    Andreas STOLL, Managing Director at imec Messtechnik GmbH, Heilbronn

Contact us! Your contact persons

Alexandra Fezer
Contact us

Contact us! Your contact persons

Alexandra Fezer

Customer references